


MVP Revamp: Making Pumpt the Central Intelligence of Home Jobs
MVP Revamp: Making Pumpt the Central Intelligence of Home Jobs
Timeline:
Timeline:
3 Months
3 Months
Role:
Role:
UI/UX Designer
UI/UX Designer
Client:
Client:
Pumpt
Pumpt
Project Overview
Project Overview
Pumpt is a mobile platform designed to connect homeowners with trusted, skilled service providers — without the stress, delays, and guesswork of traditional contractor search.
This project began with an existing app design built solely for contractors. The challenge was to evolve Pumpt into a two-sided platform that serves both customers and contractors, while significantly improving the customer experience.
The goal: help users get jobs done in minutes, not days, and position Pumpt as a modern, AI-powered alternative to manual searching, calls, and quote comparisons.
Project Status: Alpha Version
Pumpt is a mobile platform designed to connect homeowners with trusted, skilled service providers — without the stress, delays, and guesswork of traditional contractor search.
This project began with an existing app design built solely for contractors. The challenge was to evolve Pumpt into a two-sided platform that serves both customers and contractors, while significantly improving the customer experience.
The goal: help users get jobs done in minutes, not days, and position Pumpt as a modern, AI-powered alternative to manual searching, calls, and quote comparisons.
Project Status: Alpha Version
Pumpt is a mobile platform designed to connect homeowners with trusted, skilled service providers — without the stress, delays, and guesswork of traditional contractor search.
This project began with an existing app design built solely for contractors. The challenge was to evolve Pumpt into a two-sided platform that serves both customers and contractors, while significantly improving the customer experience.
The goal: help users get jobs done in minutes, not days, and position Pumpt as a modern, AI-powered alternative to manual searching, calls, and quote comparisons.
Project Status: Alpha Version
The Problem
The Problem
Finding a reliable service provider is still a painful process for homeowners.
From interviews, research, and founder insights, we identified recurring pain points:
Users spend 1–3 business days searching before booking a service
Heavy reliance on Google, marketplaces, and review sites
Manual vetting of credentials and reviews
Multiple unanswered calls and delayed responses
Inconsistent pricing and unclear availability
High decision stress and coordination fatigue
The existing product experience focused on contractor workflows, leaving customers without clarity, confidence, or speed.
Finding a reliable service provider is still a painful process for homeowners.
From interviews, research, and founder insights, we identified recurring pain points:
Users spend 1–3 business days searching before booking a service
Heavy reliance on Google, marketplaces, and review sites
Manual vetting of credentials and reviews
Multiple unanswered calls and delayed responses
Inconsistent pricing and unclear availability
High decision stress and coordination fatigue
The existing product experience focused on contractor workflows, leaving customers without clarity, confidence, or speed.
Finding a reliable service provider is still a painful process for homeowners.
From interviews, research, and founder insights, we identified recurring pain points:
Users spend 1–3 business days searching before booking a service
Heavy reliance on Google, marketplaces, and review sites
Manual vetting of credentials and reviews
Multiple unanswered calls and delayed responses
Inconsistent pricing and unclear availability
High decision stress and coordination fatigue
The existing product experience focused on contractor workflows, leaving customers without clarity, confidence, or speed.


Iterations
Iterations
Each iteration focused on reducing friction while improving trust and usability. We went through multiple design iterations focused on reducing cognitive load, clarifying user intent, and improving task flow.
Each iteration focused on reducing friction while improving trust and usability. We went through multiple design iterations focused on reducing cognitive load, clarifying user intent, and improving task flow.
Each iteration focused on reducing friction while improving trust and usability. We went through multiple design iterations focused on reducing cognitive load, clarifying user intent, and improving task flow.



Before
Before



After
After



Key Takeaways
Key Takeaways
Simplicity is a competitive advantage
AI is most effective when it reduces visible effort
Trust must be designed, not just stated
Designing for two user types requires clear role separation
Calm, modern UI builds confidence faster than aggressive visuals
Simplicity is a competitive advantage
AI is most effective when it reduces visible effort
Trust must be designed, not just stated
Designing for two user types requires clear role separation
Calm, modern UI builds confidence faster than aggressive visuals
Simplicity is a competitive advantage
AI is most effective when it reduces visible effort
Trust must be designed, not just stated
Designing for two user types requires clear role separation
Calm, modern UI builds confidence faster than aggressive visuals
What’s Next
What’s Next
Beta testing with early access users
Further refinement of AI recommendations
Expanded contractor tools and insights
Continuous UX improvements based on real usage data
Pumpt is evolving into a smarter, calmer way to get work done — without the traditional nightmare.
Beta testing with early access users
Further refinement of AI recommendations
Expanded contractor tools and insights
Continuous UX improvements based on real usage data
Pumpt is evolving into a smarter, calmer way to get work done — without the traditional nightmare.
Beta testing with early access users
Further refinement of AI recommendations
Expanded contractor tools and insights
Continuous UX improvements based on real usage data
Pumpt is evolving into a smarter, calmer way to get work done — without the traditional nightmare.
4+ years of experience in brand identity, UX/UI design, and high-conversion digital experiences. Skilled in designing conversion-focused landing pages, marketing collateral, and responsive websites that optimize user journeys and drive measurable business outcomes.
Jason Piano. All rights reserved. 2025
Let's Work Together!
4+ years of experience in brand identity, UX/UI design, and high-conversion digital experiences. Skilled in designing conversion-focused landing pages, marketing collateral, and responsive websites that optimize user journeys and drive measurable business outcomes.
Jason Piano. All rights reserved. 2025
Let's Work Together!
4+ years of experience in brand identity, UX/UI design, and high-conversion digital experiences. Skilled in designing conversion-focused landing pages, marketing collateral, and responsive websites that optimize user journeys and drive measurable business outcomes.
Jason Piano. All rights reserved. 2025
Let's Work Together!